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    News

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    S4 Capital posts another year of negative growth

    S4 Capital posts another year of negative growth

    Are These the New UK Web Winners?Digital 100 Measures the Largest Web Traffic Increases

    Are These the New UK Web Winners?Digital 100 Measures the Largest Web Traffic Increases

    Dentsu’s Struggles in 2023: A Year of Challenges

    Dentsu’s Struggles in 2023: A Year of Challenges

    Upbeat BBC Eyes US Expansion with R/GA Appointment

    Upbeat BBC Eyes US Expansion with R/GA Appointment

    UK marketers sign up for AI

    UK marketers sign up for AI

    General Motors drops network AORs as it moves to line-up of “best agencies in the world”

    General Motors drops network AORs as it moves to line-up of “best agencies in the world”

    Omnicom ended 2023 on a positive note with 4.4% organic growth in Q4 and 4.3% for the year, achieving annual revenue of $14.7 billion

    Omnicom ended 2023 on a positive note with 4.4% organic growth in Q4 and 4.3% for the year, achieving annual revenue of $14.7 billion

    Amazon Reviews Massive $20.6 Billion Media Account

    Amazon Reviews Massive $20.6 Billion Media Account

    Ocean UK CEO Phil Hall: why I’m bullish about the future of Out of Home

    Ocean UK CEO Phil Hall: why I’m bullish about the future of Out of Home

    Financial Growth

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    Experience the Future of Wallets with Ekster: Where Innovation Meets Elegance

    Experience the Future of Wallets with Ekster: Where Innovation Meets Elegance

    Omnicom Media Group Leads 2023 with Strong Account Retention

    Omnicom Media Group Leads 2023 with Strong Account Retention

    Valtech buys experience agency Kin +Carta for £239m

    Valtech buys experience agency Kin +Carta for £239m

    Omnicom Achieves 3.3% Growth in Q3 2023, Anticipates Stronger Performance in 2024

    Omnicom Achieves 3.3% Growth in Q3 2023, Anticipates Stronger Performance in 2024

    Omnicom Acquires Flywheel Commerce Cloud from Ascential for $900 Million, Expanding Digital Marketplace Capabilities

    Omnicom Acquires Flywheel Commerce Cloud from Ascential for $900 Million, Expanding Digital Marketplace Capabilities

    Amazon Reviews Massive $20.6 Billion Media Account

    Amazon Reviews Massive $20.6 Billion Media Account

    IPA Bellwether shows further evidence of gradual recovery

    IPA Bellwether shows further evidence of gradual recovery

    Stagwell’s Positive Turnaround as Growth Resumes in Q1

    Stagwell’s Positive Turnaround as Growth Resumes in Q1

    Interpublic (IPG) continues to face challenges, with a reported organic decrease of 0.4% in Q3 2023, despite a slight revenue increase of 0.6%

    Interpublic (IPG) continues to face challenges, with a reported organic decrease of 0.4% in Q3 2023, despite a slight revenue increase of 0.6%

    Articles

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    Why Organic Matters in Performance Marketing

    Why Organic Matters in Performance Marketing

    Publicis Media Secures $600 Million Hershey’s Account, Zenith Wins Very Group, and Havas Acquires Ocado

    Publicis Media Secures $600 Million Hershey’s Account, Zenith Wins Very Group, and Havas Acquires Ocado

    Omnicom ended 2023 on a positive note with 4.4% organic growth in Q4 and 4.3% for the year, achieving annual revenue of $14.7 billion

    Omnicom ended 2023 on a positive note with 4.4% organic growth in Q4 and 4.3% for the year, achieving annual revenue of $14.7 billion

    McCann Worldgroup Wins Global Creative Accounts for Ferrero’s Kinder and Tic Tac After Nine-Month Review

    McCann Worldgroup Wins Global Creative Accounts for Ferrero’s Kinder and Tic Tac After Nine-Month Review

    Interational Brand

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    Lego Global Media Partners with New Publicis One

    Lego Global Media Partners with New Publicis One

    WPP Recovers from Pfizer Setback with New AstraZeneca Cancer Brief

    WPP Recovers from Pfizer Setback with New AstraZeneca Cancer Brief

    Ocean Outdoor Announces CEO Succession: Joseph to Step Up as CEO, Bleakley to Become Chairman

    Ocean Outdoor Announces CEO Succession: Joseph to Step Up as CEO, Bleakley to Become Chairman

    Are CEOs of London Creative Agencies Becoming an Endangered Species?

    Are CEOs of London Creative Agencies Becoming an Endangered Species?

    Is Accenture Song Considering a Deal for Omnicom’s Creative Agencies?

    Is Accenture Song Considering a Deal for Omnicom’s Creative Agencies?

    A new AI tool called Spok aims to replace marketing departments

    A new AI tool called Spok aims to replace marketing departments

    Clare Hornby launches fashion brand ME+EM internationally – with T&Pm

    Clare Hornby launches fashion brand ME+EM internationally – with T&Pm

    Why Organic Matters in Performance Marketing

    Why Organic Matters in Performance Marketing

    Publicis Media Secures $600 Million Hershey’s Account, Zenith Wins Very Group, and Havas Acquires Ocado

    Publicis Media Secures $600 Million Hershey’s Account, Zenith Wins Very Group, and Havas Acquires Ocado

    McCann Worldgroup Wins Global Creative Accounts for Ferrero’s Kinder and Tic Tac After Nine-Month Review

    McCann Worldgroup Wins Global Creative Accounts for Ferrero’s Kinder and Tic Tac After Nine-Month Review

    Publicis has recruited Renato Fernandez from TBWA\Chiat\Day as its first Chief Creative Officer across all its creative agencies in the US. He will report to the CEO of Publicis Creative US, who previously joined from Droga5.

    Publicis has recruited Renato Fernandez from TBWA\Chiat\Day as its first Chief Creative Officer across all its creative agencies in the US. He will report to the CEO of Publicis Creative US, who previously joined from Droga5.

    Steve Martin and Jamie Wynne-Morgan, who led the M&C Saatchi Sport & Entertainment agency for 20 years, have joined MSQ to establish a new agency, MSQ Sport + Entertainment.

    Steve Martin and Jamie Wynne-Morgan, who led the M&C Saatchi Sport & Entertainment agency for 20 years, have joined MSQ to establish a new agency, MSQ Sport + Entertainment.

    Retail Finance

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    Specsavers has selected Impression Digital as its new digital partner after a competitive five-way pitch.

    Specsavers has selected Impression Digital as its new digital partner after a competitive five-way pitch.

    Are These the New UK Web Winners?Digital 100 Measures the Largest Web Traffic Increases

    Are These the New UK Web Winners?Digital 100 Measures the Largest Web Traffic Increases

    Tesco Advances in Retail Media Through GroupM Partnership

    Tesco Advances in Retail Media Through GroupM Partnership

    Ogilvy Expands into Halifax with Ready Made Investments

    Ogilvy Expands into Halifax with Ready Made Investments

    John Lewis partners with Epsilon for new retail media offering

    John Lewis partners with Epsilon for new retail media offering

    WFA forms AI working group

    WFA forms AI working group

    VW Commercial Vehicles goes back to the future with adam&eveDDB

    VW Commercial Vehicles goes back to the future with adam&eveDDB

    Dentsu’s Struggles in 2023: A Year of Challenges

    Dentsu’s Struggles in 2023: A Year of Challenges

    House 337 buys AI voice assistant consultancy Vixen Labs

    House 337 buys AI voice assistant consultancy Vixen Labs

    Headline: Britain’s Election Marks a Shift in Media Support

    Headline: Britain’s Election Marks a Shift in Media Support

    Jung von Matt London Targets Geek Culture with NERD

    Jung von Matt London Targets Geek Culture with NERD

    Why Now is a Great Opportunity to Support MAA

    Why Now is a Great Opportunity to Support MAA

    ROI

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    Finding a Healthy Response to New Junk Food Advertising Rules

    Finding a Healthy Response to New Junk Food Advertising Rules

    Advertisers and brands dealing with food and drink prod […]
    Can Others Capitalize on Creativity as Ad Holding Companies Retreat?

    Can Others Capitalize on Creativity as Ad Holding Companies Retreat?

    Advertising has traditionally been an easy industry to […]
    How the Creator Economy is Reshaping Advertising Strategy and Budgets

    How the Creator Economy is Reshaping Advertising Strategy and Budgets

    Could social influencers end up transforming the creati […]
    New PWC survey says nearly half of UK Out of Home revenue supports communities

    New PWC survey says nearly half of UK Out of Home revenue supports communities

    A recent report by PwC, commissioned by the UK Out of H […]
    Unilever Faces CMA Investigation Over Potential ‘Greenwashing’ Claims in Advertising

    Unilever Faces CMA Investigation Over Potential ‘Greenwashing’ Claims in Advertising

    Unilever is under scrutiny for potentially misleading & […]
    What Does Labour Have in Store for UK Advertising and Marketing?

    What Does Labour Have in Store for UK Advertising and Marketing?

    The recent change in the UK’s culture secretary p […]
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